| 17th April 2018
David Wood is an Account Manager at Blue Latitude Health’s London office
You have to be a people-person if you work in account handling. We spend so much of our time talking, working and collaborating with other people – it’s fundamental to providing value for our clients.
My day begins at 5:30 am when I wake up. I start my day by heading straight to the gym for 6:00 am before rushing back home to get ready and out the door by 8:30 am.
I usually get to the office for 9:15 am. Every day is very different, very full and very busy and that’s what I enjoy about my role. Typically, I have daily call with a client, various meetings with internal teams, and brief or review work from our different capabilities – Customer Experience, Strategy, Creative, and Insight.
“Account handlers are responsible for a phenomenal amount of knowledge storage and transfer”
I describe the job as ‘keeping the plates spinning’ – I’m responsible for several projects across multiple accounts, and need to ensure that they are all running on track, on time, on budget, and that all of the internal and external stakeholders are happy.
As an account handler, you are the brand guardian so people will look to you for guidance on all of the brand’s work. This could be something as simple as sourcing existing references or assets on the server, or a bigger task such as representing the client during an internal meeting to communicate the brand strategy.
“I’ve had the privilege to visit cities across Europe to meet clients and support them in various meetings and congresses”
We are responsible for a phenomenal amount of knowledge storage and transfer, which underpins the success of the account as a whole. Ultimately, it’s what enables us to deliver the best results for our clients and utilise the strongest talent within the company.
My job also involves some travel and I’ve had the privilege to visit cities across Europe to meet clients and support them in various meetings and congresses. When I’m not working directly on a project the rest of my time is filled with account management responsibilities.
There is always a job to be done, from developing status reports to financial reconciliations and agency reviews. I also have the opportunity to work on new proposals and pitches so I get to see some of the varied work we’re doing as a business and the new work we have coming in.
I’ve always been interested in science. I studied Biological Sciences at the University of Birmingham and then completed a Masters that specialised in botany and agrology.
“It's a very gratifying feeling, to know that you're working with your client, and not for your client”
I applied for a job at BLH because I wanted a role with close collaboration between capabilities. In the past, I worked for a major healthcare agency, which operated in a similar structure – offering a 360 approach to their activities. However, they worked in individual offices, which created a silo issue. It felt as if we were separated from the strategy and insight that underpinned our work.
Given my agency was responsible for the tactical executions, this was challenging for handling client relationships and created a difficult dynamic for problem-solving.
BLH is different. The client respects and trusts us with decision-making and tactical planning because they know we have the skill set in-house to make the best decisions for their brands. They don't see us as an agency or supplier but as a partner. It's a very gratifying feeling, to know that you're working with your client, and not for your client.
On top of that, everyone’s opinion is valued and I can approach someone senior for advice or to raise a concern. It fosters such a healthy atmosphere – everyone feels free to develop and stretch his or her creativity or skillset, without fear of fitting into a hierarchy or office politics.
“The best moments have been watching the account I work on grow from strength to strength”
So far, the best moments have been watching the account I work on grow from strength to strength and seeing how my team’s work has helped secure future projects for the company, at different levels, indications, and across portfolio.
I’m also a member of the BLH Social Committee, which organises events from after work drinks to the Christmas and Summer Parties. In the past we’ve created events with some varied themes, from ‘Alice and Wonderland’ to last year’s ‘Mad Scientist’ Christmas do.
After work, I usually spend time either watching a movie at home with flatmates or out in London soaking up the culture. I love going to restaurants and bars, it’s one of my favourite things to do after a long day. There’s always so much to do, and I love having it all on my doorstep.
I try and get to bed by 10:30 pm so I can get a good seven hours of sleep before I wake up and start all over again!
At Blue Latitude Health we go above and beyond for our industry-leading clients, are you up for the challenge? Find out about our current roles in London and New York.
| 17th April 2018
David Wood reveals a behind the scenes look at a day in the life of an Account Manager at the BLH London office.
| 10th April 2018
A day in the life of Jenna Earl, Head of Brand Strategy at Blue Latitude Health.