Creative design and execution
We craft the assets and campaigns that bring your brand’s strategy to life. Our creative execution is driven by our up-front strategic work and demonstrates a clear understanding of audience and proposition.
We produce ideas that really work – that change people’s behaviour, while also creating genuine engagement. From leave pieces to eDetails, interactive touchscreens to mobile apps, as well as congress and internal event presence, we bring everything together in full multichannel campaigns.
Related articles
Orello: a tool to change the conversation about prostate cancer
|7th February 2018
How we developed a service to facilitate difficult conversations about prostate cancer for patients and their carers.
Building a creative marketing consultancy: how we’ve transitioned into a full service global team
|9th August 2017
In this Q&A, James Atherton, Vice President and Managing Consultant at our New York office, reveals how our NYC and London offices work together and why having a creative services capability has changed the way we deliver strategic work for clients.
Creative effectiveness: how to achieve tangible results
|3rd August 2017
Chris Field, Director and Head of Creative Services at Blue Latitude Health, reveals what it takes to create winning creative campaigns that achieve results in the Pharma market.
Creativity in a complex landscape: a pharma perspective
|12th July 2017
Blue Latitude Health interviews Mohamed Helal, Marketing Lead for Immunology IBVT at EMEA level at Janssen, to find out his view on what an exceptional creative campaign looks like when working at regional level.
The Executional Excellence issue of Perspective magazine is live
|23rd May 2017
What drives us at BLH is the opportunity to make a real difference – and for our clients, that difference is measured both in customer outcomes and commercial outcomes. In the Executional Excellence edition of Perspective magazine, we explore topics around the ‘executional excellence’ theme – creating work that works.
From first conversation to the cover of TimeOut London: #kisses4wishes to support Rays of Sunshine
|14th February 2017
As a business that works with healthcare and pharma companies, it’s not often that we get the opportunity to design the cover for Time Out London, so we jumped at the chance to partner with Rays of Sunshine to help them get the word out about their #Kisses4Wishes campaign on Valentine’s Day.
Are we harnessing the full emotional power of brand creativity?
|30th September 2016
Creative Director Damien Parsonage breaks down the common misconception that pharma and healthcare marketing for healthcare professionals ought to be entirely scientific and rational. Brands are powerful; here's how to strengthen yours by infusing it with emotion.
DAM and CMS: managing assets to maximise adoption and value
|14th September 2016
Senior Account Executive Dave Wood talks us through what DAM and CMS are, the role they play in the future of healthcare marketing, and how they can be best utilised to maximise outcomes for pharma and agencies.
Regional campaigns: Improving local uptake while staying on-message
|22nd October 2015
Localising global and regional campaigns is a challenge all global organisations face. However, for healthcare brands, it can be even more challenging because local regulations and systems can be so variable and complicated. Account Director Dolan Desai talks us through five core considerations that will allow you to maximise impact across a region through coherent execution.