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Perspective magazine

Our 'Perspective' magazine brings you an in-depth look at the healthcare industry. We examine cutting-edge topics and delve out practical tools and advice, which will help you drive your products and services forward.

Our unique vision combines voices from across our four capabilities &ndhas; Insight, Customer Experience, Creative and Strategy &ndhas; and unites their expertise with exclusive views from key opinion leaders and industry authorities. From the latest innovations to top tips for your brand, we've got you covered.

Download a copy below and sign up to our monthly newsletter to receive future editions of the magazine along with a round-up of our leading articles straight to you inbox

MAY 2018

Precision medicine starts here

It is the dawn of the precision medicine era but are we ready for it? Our in-house precision medicine experts explore the commercial opportunities precision medicine brings, as well as the challenges and the steps industry should take to overcome them.

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MARCH 2018

The power of insight

Understanding your customer, their needs and drivers is the key to creating a successful brand, product or service. Our insight and CX team gives you practical tools and tips that you can take away and use today.

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NOVEMBER 2017

Biotech leaders

In this bumper edition of 'Perspective' we interview seven biotech leaders to find out how they are commercialising precision medicine products despite the market access challenges.

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SEPTEMBER 2017

Perspective on biotech

What is a biotech company and how does it differ from big pharma? We answer this question, explore emerging biotechnology trends and examine the new direction the industry is traking.

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More Perspective releases


MAY 2017

Creative Excellence

Producing creative work that stands out is tought but producing work that delivers is imperative. Our Creative team explores what it means to create work that really works in the healthcare sector.

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January 2017

Healthcare trends in 2017

A deep dive on the evolving role of the expert in healthcare and what this profound change means for the industry.

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May 2016

Special immunotherapy in oncology supplement

At the time of going to press, Blue Latitude Health had worked on four of the eight immunotherapies approved by the FDA. Here, we pool our knowledge to unpack the growing buzz around the growing innovations in immuno-oncology.

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April 2016

Insight for a strategy that delivers

Our Insight and CX teams take over this month and delve into the best ways to engage your customers and drive patient-centricity.

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March 2016

Special procurement supplement

In this special supplement, we address the complex challenges faced by procurement teams and explore common issues face by brand teams in the complex healthcare environment.

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January 2016

Healthcare trends in 2016

In the first ever edition of 'Perspective' we identify the top trends for 2016, to show you how to move beyond the patient journey and overcome challenges around healthcare disruption.

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