| 28th October 2014
We sat down with our research and insight consultant, Martine Leroy, to find out more about what a typical day is like for her at Blue Latitude Health:
Watching the news whilst eating breakfast. I may check a few emails to preprare me for the day, then if there's time (and it's not raining) I pop to the garden for some quiet time, and maybe a little trimming.
Underground and walk.
I tend to arrive around 9.15 am.
Switch laptop on, check emails and prioritise, review to-do list.
Mornings are best time of day for me, so when I'm in the office I try to conduct the tasks that require: thinking, design, progress deliverables, focus on tight deadlines, have brainstorming meetings, and make some calls. If I'm out and about the mornings tend to be spent travelling, catching upon stuff and any final preparation for the day.
No music as it tends to interfere with my focusing, but if tired or stressed, some classical mix can help.
I prefer to work through lunch, but might pop out for a short walk to get some fresh air. Sometimes I will bring a book and switch off for a while, somewhere quiet.
I tend to bring something in as my main meal is in the evening.
Might have a yawn, then a stretch, and get cracking.
If in the office, meetings with the project team, progressing various routine project tasks, catch up with admin, etc. If I'm out and about I tend to immerse myself in the moderating/observing tasks with clients, troubleshooting problems, or supporting the moderator.
The to-do list is a piece of string, trying daily to master the art of prioritisation.
I try to leave the office by 6.15pm. After dinner, if I have some loose ends to tie up, I continue to work at home for a bit.
Sometimes I take try and fit in a leisurely stroll before taking the tube back home. Once home, I have a lovely family meal, Skype with friends and family, watch a movie or an episode of a favourite TV series. If the weather permits I may have enjoy a peaceful drink in the garden.
Just the news – BBC mostly
With a background in multi-national healthcare marketing research, working across therapy areas and with a wide range of stakeholders; Martine's focus is on customer needs and experiences, and helping customers to deliver more effective care / live healthier, fuller lives. She has a keen interest in drivers of decisions and what motivates customers. Always keen to learn about and apply the tools/knowledge that help to dig deeper into motivators.
| 13th April 2017
Co-founder and Managing Director Martin Brass will join a panel of industry speakers at the PM Society event ‘Maximising the agency and procurement relationship in pharma’ on 25th April at the Royal Society of Medicine in London.
| 13th February 2017
We are proud to support Rays of Sunshine, the UK charity working with children and young people with serious or life-limiting illness, by developing a creative concept for the #kisses4wishes campaign. The eye-catching campaign launched today in Time Out London as part of its Valentine’s Day edition, in a specially designed gatefold wraparound cover.